Looking to give your brand a light, fresh, and fun vibe? The Summer aesthetic might be the perfect fit. Think soft pastels, bright accents, and that easy, breezy feeling of sunshine and warmth.
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Why Go For A Summer Aesthetic?
☀️ It’s light and airy – colors like peach, baby blue, and soft yellow
🍉 It’s playful – add pops of coral, mint, or watermelon pink
🌊 It feels fresh – great for lifestyle, wellness, or creative brands that want to feel approachable and joyful
How to Use Summer Colors In Your Brand
- Keep logos clean and simple, with soft or cheerful color accents
- Use light tones for your website backgrounds and brighter ones for buttons or CTAs
- Create social media graphics that feel cohesive and fresh with pastel tones or subtle gradients
Summer-Inspired Color Palettes
Here are 10 Summer-inspired palettes with HEX codes to help you get started.
Color Palette no. 1
HEX Codes:
- #EF6821
- #D8C9BB
- #98C3B3
- #946B51
Color Palette no. 2
HEX Codes:
- #B77681
- #C89DA0
- #DCC9DA
- #944749
Color Palette no. 3
HEX Codes:
- #C68C5E
- #BFA38E
- #EA8119
- #5F3507
Color Palette no. 4
HEX Codes:
- #967962
- #DACFCB
- #36301E
- #CEAD98
Color Palette no. 5
HEX Codes:
- #EACC83
- CB616F
- CF9595
- EED8D5
Color Palette no. 6
HEX Codes:
- #D9B7DA
- #FA9C2E
- EFBA75
- A97CD9
Color Palette no. 7
HEX Codes:
- #4B9D9F
- #73BEBF
- #DDCFC1
- #EFA63F
Color Palette no. 8
HEX Codes:
- #74B6DE
- #D26694
- #A22847
- #EBB2D0
Color Palette no. 9
HEX Codes:
- #D79612
- #D5B078
- #CFB498
- #845029
Color Palette no. 10
HEX Codes:
- #D3CFC4
- #4184A5
- #6DABBE
- #A5987D
Pro Tip
Save this post for quick reference the next time you’re designing. Need help incorporating these colors into your brand? Message me—let’s make your brand as beautiful as your vision!
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